Subject: Quick hello, {{PROSPECT_FIRST_NAME}}!

Hey {{PROSPECT_FIRST_NAME}},

I came across {{PROSPECT_COMPANY}} and noticed you’re focusing on {{SPECIFIC_INITIATIVE}}. I thought you might like this {{RESOURCE_TYPE}} on {{RELEVANT_TOPIC}} — it’s helped others tackle {{PAIN_POINT}} while keeping things simple.

If you’re curious, I’d love to share a few tips or ideas tailored for your team.

Would you like me to send it over?

Cheers,

{{YOUR_NAME}}

{{YOUR_COMPANY_NAME}}

CATEGORY
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Friendly / Casual
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John Doe

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Challenger / Bold

Subject: {{PROSPECT_FIRST_NAME}}, why most {{INDUSTRY}} strategies fail

Hi {{PROSPECT_FIRST_NAME}},

Most {{INDUSTRY}} teams attempt {{SPECIFIC_INITIATIVE}} the same way — and fail to solve {{PAIN_POINT}}. At {{COMPANY_NAME}}, we’ve developed a {{RESOURCE_TYPE}} that flips the approach, helping clients like {{CLIENT_1}} and {{CLIENT_2}} achieve {{DESIRED_OUTCOME}} quickly.

I’d love to share how this can be applied to {{PROSPECT_COMPANY}}.

Do you have 10 minutes this week for a conversation?

Thanks,

{{YOUR_NAME}}

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Challenger / Bold

Subject: {{PROSPECT_FIRST_NAME}}, are you overlooking {{PAIN_POINT}}?

Hi {{PROSPECT_FIRST_NAME}},

I noticed {{PROSPECT_COMPANY}} is focusing on {{SPECIFIC_INITIATIVE}}, but many companies in your space struggle with {{PAIN_POINT}}. At {{COMPANY_NAME}}, we help businesses tackle this head-on using {{PRODUCT/SERVICE}}, driving {{DESIRED_OUTCOME}} faster than traditional methods.

Clients like {{CLIENT_1}} and {{CLIENT_2}} have already seen measurable results.

Would you be open to a quick 10-minute chat to explore how {{PROSPECT_COMPANY}} can get ahead?

Cheers,

{{YOUR_NAME}}

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Professional / Formal

Subject: {{PROSPECT_FIRST_NAME}}, achieving {{DESIRED_OUTCOME}} with {{PRODUCT/SERVICE}}

Dear {{PROSPECT_FIRST_NAME}},

I wanted to share a recent example from our work at {{COMPANY_NAME}}. We helped {{CLIENT_1}} overcome {{PAIN_POINT}} and achieve a {{PERCENTAGE/FIGURE}} improvement in {{METRIC}} using {{PRODUCT/SERVICE}}. Similarly, {{CLIENT_2}} saw significant gains.

I would be pleased to schedule a short call to discuss how this approach could be tailored to benefit {{PROSPECT_COMPANY}}.

Kind regards,

{{YOUR_NAME}}

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