Top 10 Lead Generation Agencies in India: 2025 Guide

Lead generation might sound simple, but turning a list of prospects into genuine opportunities takes strategy, timing, and trust.

That’s where a lead generation agency India steps in. These agencies combine B2B marketing intelligence, precision targeting, and technology to identify, engage, and convert high-quality prospects. 

But behind the scenes, every successful lead generation agency India relies on advanced outreach systems like Manyreach. 

It handles the technical backbone, connecting mailboxes, managing deliverability, automating follow-ups, and keeping outreach compliant and scalable. 

With tools like these, agencies can focus on what really matters: creating conversations that convert.

In this guide, we’ll explore India’s top agencies transforming how businesses approach B2B lead generation in 2025.

Picking the top 10 lead generation agency is not as easy as one might think. We had to analyze several lead generation agencies to pick out the best. But it was possible because we followed a proper evaluation process. 

Here’s how we selected the top lead generation agencies: 

• Performance: Their proven ability to generate consistent B2B leads with verified ROI became the first factor to draw our attention.
• Specialization: These agencies’ focus on tech, SaaS, or niche B2B markets made us more interested in them.
• Innovation: They use AI, automation, and personalized content in outreach. So, we understood that they take much care for their clients
• Client Satisfaction: Their testimonials, reviews, and client retention rates proved their popularity among clientele.
• Scalability: Finally, their ability to handle international campaigns and complex sales cycles, made us sure of their ability.

1. Leadroad

Leadroad tops the list for its data-first approach and campaign precision. As a leading B2B lead generation agency, it tailors strategies for SaaS, IT, and service-based companies. Their outreach blends human intelligence with AI-driven tools to identify decision-makers faster.

Why it stands out: Transparent reporting and guaranteed appointment-setting models make them a trusted partner for global brands.

Key Strengths 

Human-Curated B2B Lead Generation: LeadRoad specializes in creating personalized, human-driven outbound campaigns that connect businesses with key decision-makers across global B2B markets.

Multi-Channel Appointment Setting: They also execute targeted outreach through email and LinkedIn to book qualified meetings, making sure a constant flow of high-intent leads directly to clients’ calendars.

Data-Backed Growth Consultancy: LeadRoad’s experts always analyze markets, buyer personas, and performance data to make tailored growth strategies that drive sales pipeline and revenue.

Performance-Driven Process Optimization: They refine messaging, targeting, and campaign execution to deliver measurable, long-term ROI, by using structured workflows and continuous A/B testing.

Revenue:  $43M

Agency Size: 11 employees

Price: Contact them to get custom pricing

2. SalesAladin (Zanshinsoft Pvt. Ltd.)

SalesAladin is known for its full-cycle demand generation and sales enablement services. Their approach integrates cold email lead generation agency tactics with automation and CRM optimization.

Why it stands out: Their precision-targeted outreach ensures personalized messaging and strong ROI for tech-driven clients.

Key Strengths

B2B Appointment Setting & Targeted Outreach: SalesAladin focuses on generating qualified B2B leads and appointments by defining ideal customer profiles (ICPs) and conducting outreach according to the industry type. 

Data Intelligence and Demand Creation: They combine human-curated data and machine learning and identify prospects to build their pipelines for service or product companies.

Multi-Channel Campaign Execution: They offer outreach via email, calls, and other touch-points to book meetings and engage decision-makers.

Scalable Lead Generation for Growth: SalesAladin also supports scaling efforts. They do it by increasing volumes, refining targeting, and optimizing for enterprise or mid-market clients.

Revenue: Not reported

Agency Size: 11-50 Employees

Price: $1,000–3,000 for lead-generation packages

3. Intent Amplify

Intent Amplify uses intent-based data to identify prospects most likely to convert. They serve global B2B clients looking to shorten sales cycles and improve targeting accuracy.

Why it stands out: As one of the top lead gen agencies in India, they specialize in combining marketing insights with sales activation to drive meaningful engagement.

Key Strengths

Complete B2B Lead Generation: Intent Amplify builds customized lead-generation programmes from the ground up by defining Ideal Customer Profiles, data enrichment, personalized messaging, campaign tracking and delivering fully qualified leads rather than just raw lists.

Account-Based Marketing (ABM): They target high-value accounts with tailored outreach. They use multi-channel campaigns like email, LinkedIn, programmatic display to engage decision-makers in defined accounts and drive conversions. 

Demand Generation & Content Syndication: The agency creates and distributes content white papers, blogs, web assets through partner networks, leveraging “intent signals” and install-base targeting to reach companies already showing interest. 

Multi-Channel Outreach & Appointment Setting: They execute outreach across email, cold calling/messaging, follow-ups and schedule meetings for clients. Moreover, the agency emphasizes AI-powered automation and data tracking to improve efficiency and conversion.

Revenue: $31 Million

Agency Size: 124 employees

Price: Reach out to the agency for custom pricing

4. Growth.CX

Growth.CX partners with startups and scale-ups to develop holistic growth strategies. Their lead generation for marketing agency services include inbound and outbound campaigns designed to build consistent pipelines.

Why it stands out: Startup-focused and highly agile, Growth.CX tailors strategies for limited budgets without compromising performance.

Key Strengths: 

Full-Funnel Growth Engine for SaaS & Tech: Growth.CX builds comprehensive growth systems for B2B SaaS and technology companies, combining SEO, content, performance cold-email, and LinkedIn to drive qualified leads.

Targeted B2B Lead Generation: Their lead-gen service focuses on identifying the right prospects at the right time—delivering premium B2B leads to scale your pipeline.

Marketing Automation & Performance Insight: They integrate automation, content, and data analytics to improve lead flow, conversion rates, and marketing ROI.

Dedicated Team & Startup-Friendly Model: They often act as an extension of your in-house team like Fractional CMO, strategists and support emerging startups with agile growth setups.

Revenue: $38k

Agency Size: Not Stated

Price: Reach out to the agency for custom pricing

5. Orange Owl Marketing

Orange Owl Marketing is recognized for creative B2B marketing strategies that generate awareness and conversions simultaneously. Their approach emphasizes storytelling and brand consistency alongside tactical lead generation.

Why it stands out: Their blend of creativity and analytics helps companies stand out in crowded markets.

Key Strengths

ROI-Centric B2B Marketing for Growth: Orange Owl positions itself as a growth partner for B2B firms, focusing on acquisition, ARR growth, and customer-lifetime value through inbound & performance campaigns.

Targeted Inbound Content + Performance Ads: They create contents like blogs, thought-leadership and use paid channels to drive mid-funnel engagement and request/demand generation.

Go-To-Market & Analyst Relations Support: Apart from pure lead generation, they assist with GTM strategy, brand positioning and analyst relations to support B2B credibility and growth.

Personalised, Mid-Market Focus: Based in Hyderabad, they target mid-sized B2B and SaaS clients who need tailored marketing service rather than cookie-cutter solutions.

Revenue: Not publicly available.

Agency Size: 2–9 employees

Price: $30/hour

6. Lead Walnut

Lead Walnut delivers high-quality sales leads India through precise data sourcing and targeted outreach. Their specialization lies in data accuracy and list hygiene, ensuring that every lead is verified and ready for follow-up.

Why it stands out: Their “clean data first” philosophy improves conversion rates and reduces wasted outreach.

Key Strengths 

SEO & CRO for B2B Tech Scale-Ups: LeadWalnut offers search-engine optimization and conversion-rate optimization aimed at B2B tech enterprises, to boost both traffic and lead conversion.

Inbound Lead Generation via Content + Video: They use content strategy, video marketing and digital engagement to build awareness, warm audiences and pull leads into the funnel.

Enterprise-Scale Traffic Growth: Their positioning shows expertise helping companies with $50 M-$500 M size to achieve 3× traffic growth and 2× conversion uplift.

Focus on Warm Inbound Rather Than Cold Outreach: Unlike pure outbound agencies, LeadWalnut emphasises building pull through digital channels rather than only pushing messages to cold contacts.

Revenue: Not publicly available.

Agency Size: 2-10 employees

Price: Custom pricing

7. Digitly

Digitly is an integrated digital and lead generation agency focusing on inbound marketing, SEO, and PPC. They help businesses attract and convert leads through optimized campaigns across multiple channels.

Why it stands out: Their analytics-driven approach aligns lead generation with measurable marketing KPIs.

Key Strengths

Full-Spectrum Digital Marketing & Lead-Gen: Digitly is a digital marketing agency offering services from SEO, SEM, social media, content marketing—to drive brand visibility and lead generation.

E-Commerce and Startup Friendly: They position themselves as a partner for e-commerce and B2C brands/startups, offering one-stop solutions for creative, branding and performance marketing. 

Platform-Partnership & Tech-Enabled Execution: They mention partnerships with platforms like Google, Facebook, SEMrush, HubSpot to underpin their campaigns with tech/tools. 

Lead Acquisition + Brand Building Balance: Their services aren’t purely lead-gen; the agency  also emphasizes brand identity and performance marketing which supports long-term growth and sustainability.

Revenue: Not publicly available.

Agency Size: Not publicly available.

Price: Not publicly available.

8. LeadNXT

LeadNXT helps businesses automate their lead flow with CRM integration and predictive analytics. As a technology-forward lead generation agency India, they focus on scalability and process automation.

Why it stands out: Their proprietary automation frameworks deliver consistency for enterprises handling thousands of leads monthly.

Key Strengths

Lead Management & Cloud Telephony Suite: LeadNXT provides infrastructure (CRM, cloud telephony, WhatsApp API chatbots, IVR) aimed at capturing, nurturing and converting leads for businesses.

Lead Capture & Follow-Up Automation: They deliver systems that allow lead tracking, missed-call alerts, virtual numbers—geared for industries needing massive follow-up at scale for travel, healthcare, and finance.

Multi-Channel Communication Platform: Their CRM supports phone, SMS, email, WhatsApp combined in one dashboard. They’re ideal for remote sales teams or field agents.

Lead Quality and Process Focus: While they don’t position themselves purely as a lead-generation agency, they emphasise optimizing the conversion of inbound/outbound leads via better process and technology.

Revenue: Not publicly available.

Agency Size: Not publicly available.

Price: Custom Pricing

9. Blueberg

Blueberg has earned a reputation among affordable lead generation agencies in India by offering flexible, budget-conscious solutions. They help SMEs and mid-sized companies establish structured lead funnels without heavy investment.

Why it stands out: Ideal for early-stage businesses seeking measurable ROI without long contracts.

Key Strengths

Personalised Multi-Channel Lead Generation & Appointment Setting: Blueberg focuses on outbound sales and lead-generation for B2B using hyper-personalised content, data-driven A/B testing, and a dedicated sales team. 

Account-Based Approach for Startups & SMBs: They position themselves as a partner for B2B startups/SMBs that need tailored, scalable lead-gen and sales-dev support rather than one-size-fits-all.

Growth-Marketing Meets Execution: Their service emphasises not just lead capture but converting leads into pipeline through proper segmentation, outreach, follow-ups.

Technology + Human Sales Team Blend: They leverage efficient tools (tech stack) alongside a human sales process to drive appointments and revenue for clients.

Revenue: Not publicly available.

Agency Size: Not publicly available.

Price: Custom pricing

10. UpGrowth

UpGrowth focuses on long-term pipeline building and strategic account targeting. As a top B2B lead generation services for startups provider, they integrate outbound, inbound, and content-led marketing strategies.

Why it stands out: Their hands-on consulting approach helps clients improve lead quality and deal closure rates simultaneously.

Key Strengths

Growth Marketing & Customer-Journey Focus: upGrowth is a growth hacking and digital marketing agency that supports customer acquisition, retention and engagement with strategies across the full journey.

AI-Driven Targeting and Data-Led Campaigns: Their approach emphasises data analytics, AI segmentation, and optimization to drive funnel performance across both paid and organic channels.

Web + Mobile Marketing for Diverse Industries: They cater to multiple industries including e-commerce, SaaS, tech, delivering web, mobile-app, organic and paid marketing services.

Batch of Quick Growth Hacks + Optimization: They promote “hooks & hacks”, rapid testing, landing-page iteration, and performance loops to scale marketing at speed.

Revenue: Not publicly available.

Agency Size: Not publicly available.

Price: Custom Pricing

Choosing the Right Lead Generation Partner

Selecting the right lead generation agency India depends on your stage, audience, and goals. Here’s how to decide:

1. Align with your sales process. Choose an agency that understands your buyer journey; from awareness to conversion.
2. Check their tools and tech stack. Agencies that use AI, automation, and outreach platforms like Manyreach deliver higher efficiency and better inbox placement.
3. Review case studies. Ask for past success stories with measurable metrics such as conversion rates, lead quality, and cost per acquisition.
4. Prioritize transparency. Reliable agencies offer clear communication, regular reporting, and real-time data access.

According to Demand Gen Report 2025, companies that align marketing and sales with the right lead generation partner see 208% more revenue from marketing activities.

The Growing Need for Lead Generation in 2025

According to HubSpot’s 2025 State of Marketing Report, over 61% of marketers cite lead generation as their top challenge. Meanwhile, Market Research Future predicts the global B2B lead generation market will reach USD 11.23 billion by 2025, growing at a steady 11.9% CAGR.

In India, the rise of SaaS startups, digital-first enterprises, and global outsourcing has made lead generation a strategic priority. Over 67% of Indian firms now track campaign performance based on sales leads. Conversion rates in India hover around 8–10%, while optimized outreach sequences can achieve over 20% higher engagement compared to manual efforts.

So it’s clear that finding the right lead generation agency in India is no longer optional; it's necessary for staying relevant in the digital world.

How Manyreach Can Help

Lead generation agencies handle massive outbound volumes daily. This includes prospecting, sending follow-ups, and tracking client campaigns across multiple inboxes. So managing all that manually can be inefficient and risky. 

Manyreach simplifies the entire workflow by helping agencies to send personalized cold emails at scale through multiple connected mailboxes with built-in deliverability protection. 

So teams can collaborate easily, by adding unlimited members and workspaces, making sure smooth management of clients and campaigns. 

Its smart-sending algorithm mimics human behavior to maintain high inbox placement, while real-time analytics dashboards track every open, click, reply, and conversion. 

So Manyreach makes sure campaigns never land in spam with advanced features like domain warm-up, rotation, and safety checks. Plus, its flexible pricing plans cater to startups, and enterprise teams alike, helping you grow faster, and close more deals.

FAQs

1. What does a lead generation agency do?

It helps businesses identify, attract, and qualify potential customers using strategies like cold email, SEO, content marketing, and automation.

2. Why should startups hire a B2B lead generation agency?

Because outsourcing to experts saves time and improves ROI—startups can focus on product growth while agencies manage consistent lead flow.

3. What is the average ROI of lead generation in India?

Industry reports suggest an average ROI of 4–6x, depending on campaign size and channel mix.

4. How much do lead generation services cost in India?

Pricing typically starts at ₹30,000/month for small businesses and can reach ₹2 lakh+ for enterprise-scale campaigns.

5. How do cold email agencies maintain deliverability?

They use tools like Manyreach to manage sending domains, warm-up processes, and avoid spam filters—ensuring maximum inbox reach.

Conclusion

Partnering with the right lead generation agency India can transform your sales pipeline and fuel predictable growth. Each agency on this list brings unique strengths, whether it’s intent-based targeting, creative storytelling, or advanced automation.

However, the foundation of every successful lead generation agency in India is strong infrastructure, smart tools that power consistency, deliverability, and data accuracy.

That’s where Manyreach makes the difference. Manyreach empowers agencies by handling the technical backbone of cold outreach email infrastructure, automation, tracking, and compliance.