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Business Proposal Email Format: Cold Email Templates That Work

Luka Pecavar

If you're trying to figure out how to write a business proposal email format that gets replies from cold leads, be direct, relevant, and personal. You're reaching out to someone who probably doesn’t know you, so your email needs to make sense from the first line. 

Whether you’re offering a product, pitching a partnership, or sending an export proposal, your goal is to get a response. 

Below, you’ll find the best cold email templates to help you write your own business proposal from scratch.

Best Business Proposal Email Format Templates

These cold email templates are built for one purpose: helping you connect with new prospects. 

Pick the template that fits your offer, and send it according to your audience list:

Editable Word Template for Simple Business Proposal Email 

Subject: Business Proposal

Hi [First Name],

I hope you're doing well. I'm [Enter Your Name], reaching out from [Enter Your Company Name].

We have successfully worked with businesses like yours to [Mention Specific Value, save time, boost leads, simplify operations, etc.]. So I checked out your website and believe we can help you attain your business goals.

Shall I send you a short proposal outlining how we can help you?

Thanks,

[Your Name]

[Job Title]

[Contact Info]

Basic Business Offer Email Template

Subject: Proposal to Help [Company Name] with [Problem/Solution]

Hi [First Name],

I'm [Your Name], and I wanted to reach out with a quick business offer that may benefit [Their Company Name].

Our team helps companies with [specific service or solution], and I believe there's a way we can help you reach your targeted outcome.

Would you like me to mail you over a proposal for review?

Thanks,

[Enter Name]

Company Proposal Email Sample

Subject: Proposal for [Specific Service/Product]

Hi [First Name],

I’m reaching out to share a proposal that could support your goals at [Company Name].

We help companies like yours with [brief description], and I’d be happy to send over a tailored proposal if you're open to it.

Let me know either way.

Best regards,

[Your Name]

Export Business Proposal Email Sample

Subject: Export Proposal from [Your Company Name]

Hi [First Name]

I'm with [Your Company Name], an exporter based in [location], and we specialize in [ the product category].

We've worked with businesses in [their region or country] and are now looking to connect with new partners like you. So I’d like to send you a brief proposal if that’s alright.

Happy to share more when you're ready.

Best,

[Your Name]

Business Partnership Proposal Email Sample

Subject: Partnership Proposal

Hi [First Name],

I hope you're doing well this week. I’m reaching out to see if there’s an opportunity for a business partnership between your company, [Their Company Name ] and ours [Your Company Name].

We focus on [industry/service], and I think there’s room that we can work together on [Mention the specific area]. Would you be open to review a quick proposal?

Warm regards,

[Your Name]

Sales Proposal Email Template

Subject: Sales Proposal for [Their Company Name]

Hi [Prospect Name],

I noticed [something specific about their company, new launch, expansion, etc.] We offer [product/service summary] that aligns well with your current priorities. 

So I’ve prepared a short proposal that I think could help you with your current priorities.

Can you please review it and see if we have a chance of working together?

Thanks,

[Your Name]

Detailed Business Proposal Email Format

Subject: Business Proposal for [Their Company Name]

Hi [Prospect Name],

I’m [Provide Your Name] from [Put Your Company], and we offer [write short description].

After looking into your work in [industry or business area], I’ve created a proposal that shows how we can help with your specific business outcome [put tentative result].

Let me know if I should send it over or if you’d prefer a quick call.

Best,

[Your Name]

[Your Contact Info]

White-Label Cold Email Tool Template

Subject: A cold email tool with your branding – interested?

Hi [First Name],

I noticed you run [Company Name] and I’m guessing you work with several clients regularly.

Quick question: how are you managing cold email campaigns for them right now?

From what I hear, most agencies face the same challenges, either no tool that supports their own branding, or rising per-client software costs.

If you’re facing similar issues, just reply "Y" and I’ll send over a simple and affordable solution that fits your setup.

Best,
[Your Name]
[Your Title or Company]

How to Write a Business Proposal Email Format

If you’re writing a cold email proposal for the first time, here’s what you need to focus on: keep it simple, relevant, and professional.

Start with a Subject Line That Sounds Real

Your subject line should feel natural, like something a real person would write, and avoid clickbait. So you can go with:

  • “Quick proposal idea”
  • “Helping [Company] with [goal]”
  • “Thought this might be useful”

Get to the Point in the First Line

Your prospect has no idea about you, so don’t waste their time. So, the first two lines mention who you are, what you do, and why you’re reaching out to them.

Example:

“I help startups like yours increase demo bookings. I’d love to send you a quick proposal.”

Make It Personal

Mention something specific about their business, along with using spintags to give it a personal touch. For example, what they recently did, posted, or launched. That one line will make it clear this isn’t a bulk email, and you have done your research before reaching out.

Be Clear About What You Want

Finish the email with one clear step.

  • “Can I send over a short proposal?”
  • “Would you be open to reviewing a quick plan?”
  • “Let me know if I should send it over.”

And avoid using vague endings like “looking forward to connecting.”

Warmup Your Emails Before Starting Your Outreach

Sometimes even the best business pitch ends up in spam, if your domain is new and unused. So, warming up your sender box is important, as it builds your email reputation. 

When your email reputation is strong, your business proposal emails land where they should: in the inbox. This can be the difference between getting a reply, or getting ignored.

Manyreach can help you with it. It uses an automated warmup process to build trust with email service providers helping you to send emails to your network accounts. This action makes your sender identity look natural, and helps with deliverability. 

FAQs

Q1. What is an export business proposal in cold outreach?

It’s a cold email sent by a company looking to export goods, offering to supply products under certain terms.

Q2. How can I send a cold email proposal to a shipping or logistics company?

Start with who you are, mention your shipping services, and ask if they’d like to see a quick proposal tailored to their operations.

Q3. How do I pitch a product using a cold email proposal?

Write a short message that explains what the product does, how it helps, and ask if they’re open to receiving a formal proposal.

Q4. What’s needed to create an export plan?

Include your product details, target country, price structure, delivery terms, and payment policy in your export proposal or plan.

Q5. What’s a short, usable sentence to describe export?

“We export high-quality textile products to global markets.”

Q6. What’s a clear one-line import sentence?

“We import specialized components from certified suppliers.”

Q7. How do I write and send a quotation for an export deal?

List the items, quantity, price, delivery terms, and payment method. Then send it as an attachment with a short email explaining what’s inside.

Q8. What’s the best way to send a business quote via email?

Mention the key details in your email, attach the quote, and clearly ask them to confirm or suggest edits.

Conclusion

Cold business proposal email formats don’t need to be complex. Keep your messaging clear, personal, and straight to the point. And you can use the templates above to make it easy to get started. Keep it simple, professional, and effective.

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